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AI photo & video effects

Every effect starts from one photo. Restyle a selfie into a Y2K flash shot, an 80s portrait or an editorial fashion image, or make it move as a 5-second clip. Open an effect to see real examples, tips and answers, then try it free.

Which effect should you try?

Start with what you want to post. For a new profile picture or a photo dump with a theme, a retro filter is the quickest win: the Y2K photo filter gives glossy on-camera flash and candy colors, while the 80s photo filter goes for neon, polka dots and big shades. For a styled, grown-up look, the AI fashion portrait turns an everyday selfie into an editorial shot with deliberate light and a clear outfit direction.

If you want movement, make a photo move for portraits and outfit shots, or animate a landscape so clouds, water and trees come alive. The cinematic photo filter regrades city and travel pictures into film-still night or golden hour scenes, and those stills make great starting frames for a video.

How effects work

Every effect is a ready-made look with a tested prompt behind it. Open one, tap an example to load it into AI Video or AI Image, upload your own photo and press Generate. You can browse everything without an account and sign in only when you create. Images use 2 credits, a 5-second video uses 5, and signing in gives you 5 free credits every day.